CRAFTING EXCELLENCE FROM THE GARAGE TO THE GLOBE
Infinity Wax began as the brainchild of Michael Cipriani in 2013, melding a weekend passion for car detailing with professional expertise in chemical coatings. What started as garage experiments—combining a detailer’s discerning eye with industrial know-how—led to the creation of standout formulas that friends couldn't wait to use. Infinity Wax emerged to challenge an industry binary of 'professional' versus 'retail' products.
Infinity Wax's mission is to craft a range that harnesses professional-grade power without compromising safety and simplicity for the enthusiast.
FROM LOCAL BUZZ TO LABORATORY INNOVATION
By early 2015, Infinity Wax had evolved from a local secret to securing its first laboratory and retail space in Newbridge, near Edinburgh. This became a gathering place for car enthusiasts, eager to explore the rapidly growing product line, including the much-acclaimed Rapid Detailer. It was here that Infinity Wax transformed from a promising start-up into a community staple, combining quality products with invaluable detailing wisdom.
Image: Newbridge Store in early 2015
QUALITY, VALUE, AND SERVICE
Infinity Wax's vision swiftly outgrew the Newbridge origins, leading to a strategic partnership with Ollie and Deborah Marku. Together, they set a new standard for the car care industry with a commitment to scalable excellence. Infinity Wax pride themselves on controlling the entire production process to ensure unparalleled quality at a fair price. Responding to the explosive growth, they relocated to a larger facility near Glenrothes, poised to innovate and expand further.
STEERING TOWARDS GLOBAL INFLUENCE
Infinity Wax’s ambition knows no bounds. From their roots in the UK, they've grown to serve passionate car owners across Europe, Asia, and America, with footholds in markets like Japan and Canada. Their aspiration is to establish themselves as a leading name in car care globally, delivering products that not only meet but exceed the expectations of detailers everywhere.
